Brexit Brands

28-02-2019 - Gepost door: Remarkable team

Brexit has been a daily news topic for years now, and we bet we haven’t heard the last of it yet.

An interesting look into the psyche of the Remainers & Brexiters is their respective top 10 of favourite brands.

From a statistical perspective, the brands that are most likely to determine whether someone voted Leave or Remain in the referendum:

Leave voters

  1. HP Sauce
  2. Bisto
  3. ITV News
  4. The Health Lottery
  5. Birds Eye
  6. Iceland
  7. Sky News
  8. Cathedral City
  9. PG Tips
  10. Richmond


Remain voters

  2. BBC iPlayer
  3. Instagram
  4. London Underground
  5. Spotify
  6. Airbnb
  7. LinkedIn
  8. Virgin Trains
  9. Twitter
  10. EasyJet


Leave Brands more likely to be seen as: traditional, straightforward, simple, down-to-earth, good value and friendly.

Remain Brands more likely to be seen as: progressive, up-to-date, visionary, innovative, socially responsible, intelligent.


Do you want to stay ahead of the competition and secure your UK trademark protection? Contact Remarkable!



Categorie: News

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