Blog

 

Bye bye ‘moorkop’

The Dutch retail chain Hema has recently decided to rename their ‘moorkop’ pastry into ‘chocoladebol’. The ‘moorkop’ notion, literally ‘moorhead, is “not suited to the spirit of our times”. In…


12-03-2020 - News
 

Jägermeister: holy spirit

Recently, the Swiss Federal Administrative Court has ruled that the Jägermeister logo – showing a stag and a cross – is not religiously offensive. According to the Court, the ‘intensive’…


03-03-2020 - News
 

Retail Estates 2.0

Retail Estates is a regulated real estate company mainly investing in retail properties located on the periphery of residential areas or along access roads to urban centres. Remarkable assisted Retail…


27-02-2020 - News
 

McNutella

According to some, a collaboration that was written in the stars: McDonald’s and Ferrero working together to launch the “Sweety con Nutella”. The two giants of the food industry first…


20-02-2020 - News
 

Camfida: health through knowledge

Everyone who has ever been confronted with cancer is probably familiar with CAM. CAM stands for Complementary Alternative Medicine and groups together all treatments that fall outside of mainstream healthcare.…


13-02-2020 - News
 

Brexit & Branding

Since January 31, 2020 the UK has left the European Union. More than three and a half years after the June 2016 UK Referendum in favour of exiting the EU,…


06-02-2020 - News
 

Discover Calabar

Ready for your first city trip of 2020? If you would consider Madrid, here’s a golden tip from Thierry: CALABAR! This new chain prepares the perfect bocadillo de calamares, or…


28-01-2020 - News
 

White Yellow Crazy

Flanders’ White & Yellow Cross abandoned its diverse logos. At a certain point, different logo versions were used according to the provinces where it operated. They were replaced by 1…


23-01-2020 - News
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